SvenHVAC Technical Architecture
Executive Summary
This technical architecture document outlines the comprehensive system design for SvenHVAC, an AI-powered voice answering system for HVAC service scheduling. The architecture is designed to support the system's core functionality of providing 24/7 intelligent assistance with real-time appointment scheduling and preliminary troubleshooting for homeowners experiencing HVAC issues.
The system employs a microservices architecture to ensure scalability, resilience, and maintainability. Key components include a sophisticated voice processing pipeline, real-time calendar integration, secure payment processing, and AI-driven diagnostics. The architecture is designed to support the initial Worcester, MA market with a clear path for expansion to additional markets nationwide and eventually internationally.
This document details the system's components, data flows, integration points, and technology choices to provide a comprehensive roadmap for implementation. The architecture balances immediate MVP needs with a foundation that can scale to support the long-term vision of SvenHVAC becoming the category-defining solution for home service booking.
System Architecture Overview
High-Level Architecture
graph TB
%% Client Layer
subgraph "Client Interaction Layer"
PhoneCall["Phone Call"] --> Telephony
SMS["SMS Messages"] --> SMSGateway
end
%% Edge Layer
subgraph "Edge Layer"
Telephony["Telephony System"] --> VoiceProcessor
SMSGateway["SMS Gateway"] --> MessageHandler
VoiceProcessor["Voice Processing Pipeline"] --> ConversationManager
MessageHandler["Message Handler"] --> ConversationManager
end
%% Service Layer
subgraph "Core Services Layer"
ConversationManager["Conversation Manager"]
ConversationManager --> DiagnosticService
ConversationManager --> AppointmentService
ConversationManager --> CustomerService
DiagnosticService["Diagnostic Service"]
AppointmentService["Appointment Service"] --> CalendarService
CustomerService["Customer Service"]
PaymentService["Payment Service"]
NotificationService["Notification Service"]
end
%% Integration Layer
subgraph "Integration Layer"
CalendarService["Calendar Service"] --> CalendarProviders
PaymentGateway["Payment Gateway"] --> PaymentProcessors
ProviderIntegration["Provider Integration"] --> ProviderSystems
end
%% External Systems
subgraph "External Systems"
CalendarProviders["Calendar Providers (Google, Outlook)"]
PaymentProcessors["Payment Processors (Stripe)"]
ProviderSystems["Provider Systems"]
end
%% Data Layer
subgraph "Data Layer"
CustomerDB[(Customer Database)]
AppointmentDB[(Appointment Database)]
ProviderDB[(Provider Database)]
DiagnosticDB[(Diagnostic Knowledge Base)]
ConversationDB[(Conversation History)]
end
%% Connections to Data Layer
CustomerService --> CustomerDB
AppointmentService --> AppointmentDB
DiagnosticService --> DiagnosticDB
ConversationManager --> ConversationDB
AppointmentService --> ProviderDB
%% Payment Flow
ConversationManager --> PaymentService
PaymentService --> PaymentGateway
AppointmentService --> NotificationService
NotificationService --> SMSGateway
Key Components
Voice Processing Pipeline: Handles call answering, speech-to-text conversion, and natural language understanding.
Conversation Manager: Orchestrates the conversation flow, maintains context, and routes to appropriate services.
Diagnostic Service: Provides HVAC troubleshooting guidance and issue assessment.
Appointment Service: Manages scheduling, calendar availability, and appointment confirmation.
Customer Service: Handles customer information and history management.
Payment Service: Processes deposit payments securely.
Notification Service: Manages SMS communications and reminders.
Calendar Service: Integrates with provider calendars for real-time availability.
Data Layer: Stores and manages all system information across multiple databases.
Microservice Architecture
Service Boundaries
SvenHVAC employs a domain-driven microservice architecture with the following service boundaries:
| Service | Primary Responsibility | Data Ownership | Interfaces |
|---|---|---|---|
| Voice Processing Service | Call handling, speech-to-text, intent recognition | None (stateless) | Telephony API, Conversation API |
| Conversation Service | Dialog management, context maintenance | Conversation sessions, transcripts | NLP API, Service Orchestration API |
| Customer Service | Customer profile management | Customer profiles, contact information | Customer API |
| Diagnostic Service | HVAC issue assessment, troubleshooting | Diagnostic knowledge base | Diagnostic API, Image Analysis API |
| Appointment Service | Scheduling, availability management | Appointments, schedules | Appointment API, Calendar API |
| Provider Service | Provider management, service areas | Provider profiles, service capabilities | Provider API |
| Payment Service | Deposit processing, payment management | Payment transactions | Payment API |
| Notification Service | SMS and communication management | Message templates, notification history | Notification API |
| Calendar Integration Service | Third-party calendar synchronization | Calendar metadata, availability | Calendar Provider API |
Service Communication Patterns
sequenceDiagram
participant PhoneSystem as Phone System
participant Voice as Voice Processing
participant Conversation as Conversation Manager
participant Diagnostic as Diagnostic Service
participant Appointment as Appointment Service
participant Calendar as Calendar Service
participant Payment as Payment Service
participant Notification as Notification Service
PhoneSystem->>Voice: Incoming call
Voice->>Conversation: Transcribed speech with intent
Conversation->>Diagnostic: Request issue assessment
Diagnostic-->>Conversation: Diagnostic results
Conversation->>Appointment: Request available times
Appointment->>Calendar: Check provider availability
Calendar-->>Appointment: Available time slots
Appointment-->>Conversation: Appointment options
Conversation->>Payment: Request payment link
Payment-->>Conversation: Payment link generated
Conversation->>Notification: Send SMS with payment link
Notification-->>PhoneSystem: SMS delivered
Note over PhoneSystem,Notification: Customer completes payment via SMS link
Payment-->>Appointment: Payment confirmed
Appointment-->>Notification: Send confirmation
Notification-->>PhoneSystem: Confirmation SMS sent
Data Architecture
Domain Model
Core Entities
Customer
- Represents homeowners using the SvenHVAC service
- Key attributes: contact information, service address, HVAC system details, service history
Appointment
- Represents scheduled service appointments
- Key attributes: date/time, service type, status, associated customer and provider
Provider
- Represents HVAC service companies
- Key attributes: business information, service areas, availability, specialties
HVACIssue
- Represents HVAC problems reported by customers
- Key attributes: issue type, symptoms, severity, diagnostic questions
Payment
- Represents deposit payments for appointments
- Key attributes: amount, status, timestamp, payment method
Conversation
- Represents interaction sessions with customers
- Key attributes: transcript, timestamps, intent mapping, context
Notification
- Represents communications sent to users
- Key attributes: type, content, delivery status, recipient
Data Schema
Customer Schema
{
"customerId": "string",
"firstName": "string",
"lastName": "string",
"phoneNumber": "string",
"email": "string",
"addresses": [
{
"addressId": "string",
"type": "service|billing",
"street": "string",
"unit": "string",
"city": "string",
"state": "string",
"zipCode": "string",
"accessInstructions": "string"
}
],
"hvacSystems": [
{
"systemId": "string",
"type": "furnace|ac|heatPump|boiler",
"manufacturer": "string",
"model": "string",
"installDate": "date",
"lastService": "date"
}
],
"serviceHistory": [
{
"appointmentId": "string",
"date": "datetime",
"issueType": "string",
"resolution": "string",
"providerId": "string"
}
],
"communicationPreferences": {
"smsEnabled": "boolean",
"emailEnabled": "boolean",
"reminderTiming": "number" // hours before appointment
},
"createdAt": "datetime",
"updatedAt": "datetime"
}
Appointment Schema
{
"appointmentId": "string",
"customerId": "string",
"providerId": "string",
"dateTime": "datetime",
"estimatedDuration": "number", // minutes
"status": "scheduled|confirmed|inProgress|completed|cancelled",
"serviceType": "emergency|repair|maintenance",
"issueDescription": "string",
"issueId": "string",
"priority": "high|medium|low",
"depositAmount": "number",
"depositStatus": "pending|paid|refunded",
"paymentId": "string",
"notes": "string",
"photos": [
{
"photoId": "string",
"url": "string",
"analysisResults": "string",
"uploadedAt": "datetime"
}
],
"technician": {
"technicianId": "string",
"name": "string",
"phone": "string"
},
"createdAt": "datetime",
"updatedAt": "datetime"
}
Provider Schema
{
"providerId": "string",
"businessName": "string",
"contactName": "string",
"phoneNumber": "string",
"email": "string",
"address": {
"street": "string",
"city": "string",
"state": "string",
"zipCode": "string"
},
"serviceAreas": [
{
"zipCode": "string",
"city": "string",
"state": "string"
}
],
"specialties": ["string"], // e.g., "residential", "commercial", "emergency"
"certifications": ["string"],
"businessHours": [
{
"day": "monday|tuesday|wednesday|thursday|friday|saturday|sunday",
"open": "time",
"close": "time"
}
],
"emergencyAvailability": "boolean",
"calendarIntegration": {
"type": "google|outlook|other",
"calendarId": "string",
"syncStatus": "active|error|inactive",
"lastSync": "datetime"
},
"rating": "number", // 1-5
"onboardedAt": "datetime",
"status": "active|inactive|pending",
"createdAt": "datetime",
"updatedAt": "datetime"
}
Data Ownership and Access Patterns
| Service | Primary Data | Read Access | Write Access | Access Patterns |
|---|---|---|---|---|
| Customer Service | Customer profiles | Full ownership | Full ownership | Key-based lookup, phone number indexing |
| Appointment Service | Appointments | Full ownership | Full ownership | Time-range queries, status filtering |
| Provider Service | Provider profiles | Full ownership | Full ownership | Service area queries, availability lookups |
| Diagnostic Service | HVAC issues, troubleshooting guides | Full ownership | Full ownership | Symptom-based lookups, decision tree traversal |
| Conversation Service | Conversation history | Full ownership | Full ownership | Session-based access, transcript search |
| Payment Service | Payment transactions | Full ownership | Full ownership | Transaction ID lookups, status queries |
| Notification Service | Message templates, delivery records | Full ownership | Full ownership | Template-based generation, delivery status tracking |
Technology Stack
Core Technologies
Backend Services
Programming Language: Node.js with TypeScript
- Rationale: Strong ecosystem for building microservices, excellent async capabilities for handling concurrent calls, and type safety for maintainability.
API Framework: NestJS
- Rationale: Provides a structured architecture for microservices with built-in dependency injection, modular design, and strong TypeScript integration.
Service Mesh: Istio
- Rationale: Provides robust service discovery, traffic management, and observability for the microservices architecture.
Data Storage
Primary Database: MongoDB
- Rationale: Document-based structure matches our domain model, scales horizontally, and provides flexible schema evolution for rapid development.
Cache Layer: Redis
- Rationale: High-performance caching for session data, appointment availability, and frequently accessed information.
Search Engine: Elasticsearch
- Rationale: Powers advanced search capabilities for diagnostic information and conversation transcripts.
Voice and Communication
Telephony Platform: Twilio
- Rationale: Provides programmable voice capabilities, local number provisioning, and SMS functionality with robust APIs.
Speech Processing: Google Speech-to-Text & Text-to-Speech
- Rationale: Industry-leading accuracy for speech recognition and natural-sounding voice synthesis.
Natural Language Processing: Google Dialogflow
- Rationale: Sophisticated intent recognition, context management, and conversation flow design with integration to custom services.
Integration & Infrastructure
Calendar Integration: Google Calendar API & Microsoft Graph API
- Rationale: Comprehensive APIs for calendar management with the two most commonly used provider calendar systems.
Payment Processing: Stripe
- Rationale: Secure, compliant payment processing with robust APIs and tokenization for handling deposit payments.
Cloud Infrastructure: AWS
- Rationale: Comprehensive cloud services with global presence for scaling across markets.
Container Orchestration: Kubernetes
- Rationale: Industry standard for managing containerized microservices with robust scaling and self-healing capabilities.
Development & Operations
CI/CD: GitHub Actions
- Rationale: Seamless integration with source control, flexible workflow configuration, and strong ecosystem.
Monitoring & Observability: Prometheus & Grafana
- Rationale: Industry-standard monitoring stack for metrics collection, visualization, and alerting.
Logging: ELK Stack (Elasticsearch, Logstash, Kibana)
- Rationale: Comprehensive solution for log aggregation, search, and analysis.
Infrastructure as Code: Terraform
- Rationale: Declarative infrastructure definition with support for multiple cloud providers for potential multi-cloud strategy.
API Design
Core API Contracts
Conversation API
openapi: 3.0.0
info:
title: SvenHVAC Conversation API
version: 1.0.0
paths:
/conversations:
post:
summary: Create a new conversation session
requestBody:
content:
application/json:
schema:
type: object
properties:
phoneNumber:
type: string
description: Caller phone number
callId:
type: string
description: Unique call identifier
responses:
'201':
description: Conversation created
content:
application/json:
schema:
type: object
properties:
conversationId:
type: string
sessionToken:
type: string
/conversations/{conversationId}/messages:
post:
summary: Process user message and get response
parameters:
- name: conversationId
in: path
required: true
schema:
type: string
requestBody:
content:
application/json:
schema:
type: object
properties:
message:
type: string
description: User's message text
intent:
type: string
description: Detected intent (optional)
responses:
'200':
description: Response message
content:
application/json:
schema:
type: object
properties:
responseText:
type: string
nextAction:
type: string
enum: [collectInfo, offerAppointment, troubleshoot, transferToHuman]
requiredData:
type: array
items:
type: string
Appointment API
openapi: 3.0.0
info:
title: SvenHVAC Appointment API
version: 1.0.0
paths:
/availability:
get:
summary: Get available appointment slots
parameters:
- name: serviceArea
in: query
required: true
schema:
type: string
- name: serviceType
in: query
required: true
schema:
type: string
enum: [emergency, repair, maintenance]
- name: startDate
in: query
required: true
schema:
type: string
format: date
- name: endDate
in: query
required: false
schema:
type: string
format: date
responses:
'200':
description: Available appointment slots
content:
application/json:
schema:
type: array
items:
type: object
properties:
providerId:
type: string
providerName:
type: string
slots:
type: array
items:
type: object
properties:
startTime:
type: string
format: date-time
endTime:
type: string
format: date-time
/appointments:
post:
summary: Create a new appointment
requestBody:
content:
application/json:
schema:
type: object
properties:
customerId:
type: string
providerId:
type: string
serviceType:
type: string
enum: [emergency, repair, maintenance]
dateTime:
type: string
format: date-time
issueDescription:
type: string
priority:
type: string
enum: [high, medium, low]
responses:
'201':
description: Appointment created
content:
application/json:
schema:
type: object
properties:
appointmentId:
type: string
depositAmount:
type: number
paymentUrl:
type: string
Payment API
openapi: 3.0.0
info:
title: SvenHVAC Payment API
version: 1.0.0
paths:
/payment-intents:
post:
summary: Create a payment intent for appointment deposit
requestBody:
content:
application/json:
schema:
type: object
properties:
appointmentId:
type: string
amount:
type: number
currency:
type: string
default: USD
customerId:
type: string
responses:
'201':
description: Payment intent created
content:
application/json:
schema:
type: object
properties:
paymentIntentId:
type: string
clientSecret:
type: string
paymentUrl:
type: string
/payments/{paymentId}/status:
get:
summary: Get payment status
parameters:
- name: paymentId
in: path
required: true
schema:
type: string
responses:
'200':
description: Payment status
content:
application/json:
schema:
type: object
properties:
status:
type: string
enum: [pending, succeeded, failed, refunded]
amount:
type: number
processedAt:
type: string
format: date-time
Integration Architecture
External System Integrations
graph LR
SvenHVAC[SvenHVAC System] --> Twilio[Twilio API]
SvenHVAC --> GoogleCalendar[Google Calendar API]
SvenHVAC --> OutlookCalendar[Microsoft Outlook API]
SvenHVAC --> Stripe[Stripe Payment API]
SvenHVAC --> GoogleAI[Google AI APIs]
subgraph Telephony
Twilio --> Voice[Voice Calls]
Twilio --> SMS[SMS Messages]
end
subgraph Calendar
GoogleCalendar --> ProviderSchedules1[Provider Schedules]
OutlookCalendar --> ProviderSchedules2[Provider Schedules]
end
subgraph Payments
Stripe --> CreditCard[Credit Card Processing]
Stripe --> ACH[ACH Processing]
end
subgraph AI Services
GoogleAI --> Speech[Speech-to-Text]
GoogleAI --> NLP[Natural Language Processing]
GoogleAI --> Vision[Vision API for Photos]
end
Integration Patterns
Calendar Integration
The Calendar Integration Service uses the following patterns:
- Polling Pattern: Regular polling of provider calendars to maintain a local cache of availability.
- Webhook Pattern: Subscribing to calendar change notifications for real-time updates.
- Write-Through Pattern: Appointments created in SvenHVAC are immediately written to provider calendars.
sequenceDiagram
participant AS as Appointment Service
participant CIS as Calendar Integration Service
participant Cache as Availability Cache
participant GC as Google Calendar API
participant MS as Microsoft 365 API
Note over AS,MS: Initial Synchronization
CIS->>GC: Request calendar events
GC-->>CIS: Return calendar events
CIS->>MS: Request calendar events
MS-->>CIS: Return calendar events
CIS->>Cache: Update availability cache
Note over AS,MS: Real-time Updates
GC->>CIS: Webhook notification (calendar change)
CIS->>GC: Request updated events
GC-->>CIS: Return updated events
CIS->>Cache: Update availability cache
Note over AS,MS: Appointment Booking
AS->>CIS: Create appointment
CIS->>Cache: Check availability
Cache-->>CIS: Confirm slot is available
CIS->>GC: Create calendar event
GC-->>CIS: Confirm creation
CIS->>AS: Appointment confirmed
Payment Integration
The Payment Service integrates with Stripe using the following patterns:
- API Delegation Pattern: SvenHVAC delegates payment processing to Stripe.
- Webhook Pattern: Stripe notifies SvenHVAC of payment status changes.
- Tokenization Pattern: Payment methods are tokenized for security.
sequenceDiagram
participant CS as Conversation Service
participant PS as Payment Service
participant AS as Appointment Service
participant Stripe as Stripe API
participant NS as Notification Service
participant Customer as Customer
CS->>PS: Request payment for appointment
PS->>Stripe: Create Payment Intent
Stripe-->>PS: Return client secret and payment URL
PS-->>CS: Return payment URL
CS->>NS: Send SMS with payment link
NS->>Customer: SMS with payment link
Customer->>Stripe: Complete payment on Stripe-hosted page
Stripe->>PS: Webhook: Payment succeeded
PS->>AS: Update appointment as deposit paid
AS->>NS: Send appointment confirmation
NS->>Customer: Appointment confirmation SMS
Security Architecture
Authentication & Authorization
SvenHVAC implements a comprehensive security model:
Customer Authentication:
- Phone number verification via SMS one-time passcodes
- Voice biometric recognition for returning callers (future enhancement)
Service-to-Service Authentication:
- JWT-based authentication between internal services
- Service accounts with minimal required permissions
- Mutual TLS for service communication
External API Authentication:
- OAuth 2.0 for calendar provider integrations
- API keys with IP restrictions for Twilio
- Webhook signatures for Stripe
Authorization Model:
- Role-based access control for administrative functions
- Resource-based permissions for customer data
- Attribute-based access control for sensitive operations
Data Protection
Data Encryption:
- All data encrypted at rest using AES-256
- All data in transit encrypted using TLS 1.3
- Database-level encryption for sensitive fields
PII Handling:
- Tokenization of payment information
- Masking of sensitive data in logs
- Strict access controls for PII
- Compliance with GDPR and CCPA requirements
Audit Trail:
- Comprehensive logging of all data access
- Immutable audit records for sensitive operations
- Regular audit log reviews
Deployment Architecture
Infrastructure Design
SvenHVAC is deployed on AWS using a Kubernetes-based infrastructure:
graph TB
subgraph "AWS Cloud"
subgraph "VPC"
subgraph "Public Subnet"
ALB["Application Load Balancer"]
WAF["AWS WAF"]
end
subgraph "Private Subnet - Application Tier"
EKS["Amazon EKS"]
subgraph "Kubernetes Cluster"
API["API Services"]
WebHooks["Webhook Handlers"]
Workers["Background Workers"]
end
end
subgraph "Private Subnet - Data Tier"
MongoDB["MongoDB Atlas"]
Redis["Amazon ElastiCache"]
ES["Amazon Elasticsearch"]
end
subgraph "Security Services"
KMS["AWS KMS"]
Secrets["AWS Secrets Manager"]
IAM["IAM Roles"]
end
end
subgraph "Managed Services"
S3["S3 Buckets"]
CloudWatch["CloudWatch"]
SNS["Amazon SNS"]
end
end
subgraph "External Services"
Twilio["Twilio"]
Stripe["Stripe"]
GoogleAPIs["Google APIs"]
MicrosoftAPIs["Microsoft APIs"]
end
Internet["Internet"] --> WAF
WAF --> ALB
ALB --> EKS
EKS --> MongoDB
EKS --> Redis
EKS --> ES
EKS --> S3
EKS --> CloudWatch
EKS --> SNS
EKS --> KMS
EKS --> Secrets
EKS <--> Twilio
EKS <--> Stripe
EKS <--> GoogleAPIs
EKS <--> MicrosoftAPIs
Deployment Strategy
SvenHVAC employs a multi-environment deployment strategy:
Development Environment:
- Feature branch deployments
- Isolated databases per feature
- Mock external services
Staging Environment:
- Production-like configuration
- Integration with test instances of external services
- Full end-to-end testing
Production Environment:
- Multi-region deployment for redundancy
- Blue-green deployment for zero downtime updates
- Canary releases for risk mitigation
CI/CD Pipeline
graph LR
Code[Code Changes] --> Build[Build & Unit Test]
Build --> StaticAnalysis[Static Analysis]
StaticAnalysis --> IntegrationTests[Integration Tests]
IntegrationTests --> BuildImage[Build Docker Image]
BuildImage --> ScanImage[Security Scan]
ScanImage --> DeployDev[Deploy to Dev]
DeployDev --> E2ETests[End-to-End Tests]
E2ETests --> DeployStaging[Deploy to Staging]
DeployStaging --> StagingTests[Staging Validation]
StagingTests --> ApprovalGate[Manual Approval]
ApprovalGate --> DeployProd[Deploy to Production]
DeployProd --> Monitoring[Post-Deploy Monitoring]
Scalability & Performance
Scalability Strategy
SvenHVAC is designed for horizontal scalability:
Service Scalability:
- Stateless microservices for horizontal scaling
- Auto-scaling based on CPU, memory, and request metrics
- Service-specific scaling policies
Database Scalability:
- MongoDB sharding for horizontal scaling
- Read replicas for query-heavy services
- Redis cluster for distributed caching
Geographic Scalability:
- Multi-region deployment capability
- Region-specific telephony numbers
- Local data storage for compliance and performance
Performance Optimization
Response Time Optimization:
- Response time target: < 200ms for API calls
- Voice response latency: < 1 second
- Caching of frequently accessed data
- Optimized database queries with proper indexing
Throughput Capacity:
- Initial capacity: 100 concurrent calls per market
- Scaling capacity: Up to 1000+ concurrent calls nationwide
- Asynchronous processing for non-interactive operations
Resource Efficiency:
- Right-sized containers based on workload profiling
- Serverless functions for sporadic workloads
- Cost-optimized infrastructure with auto-scaling
Observability & Monitoring
Monitoring Strategy
SvenHVAC implements a comprehensive monitoring approach:
Infrastructure Monitoring:
- CPU, memory, disk, and network metrics
- Kubernetes cluster health
- Database performance metrics
- Auto-scaling events and capacity utilization
Application Monitoring:
- Request rates, latencies, and error rates
- Service dependencies and health
- API endpoint performance
- Background job execution
Business Metrics:
- Call volume and conversion rates
- Appointment booking success rate
- Payment completion rate
- Customer satisfaction metrics
Alerting & Incident Response
Alert Thresholds:
- Error rate: > 1% of requests
- Latency: > 500ms for 95th percentile
- Availability: < 99.9% service uptime
- Resource utilization: > 80% sustained
On-Call Rotation:
- 24/7 coverage with primary and secondary responders
- Escalation paths for critical incidents
- Automated incident creation and tracking
Incident Management:
- Defined severity levels and response procedures
- Post-mortem process for all significant incidents
- Continuous improvement of monitoring and alerting
Disaster Recovery & Business Continuity
Backup Strategy
Database Backups:
- Daily full backups retained for 30 days
- Point-in-time recovery capability with transaction logs
- Cross-region backup replication
Configuration Backups:
- Infrastructure-as-code repositories with version control
- Kubernetes configuration backups
- Secret and credential management with secure backups
Recovery Procedures
Service Recovery:
- Automated health checks and self-healing
- Service restart procedures
- Rollback capabilities for deployments
Data Recovery:
- Database restore procedures with validation
- Point-in-time recovery process
- Data consistency verification
Full System Recovery:
- Cross-region failover procedures
- Infrastructure recreation from IaC
- Service restoration prioritization
Business Continuity
High Availability Design:
- Multi-AZ deployment within each region
- Database replication and failover
- Load balancing across redundant services
Resilience Testing:
- Regular chaos engineering exercises
- Simulated region failures
- Service dependency failure testing
Implementation Roadmap
MVP Phase (Months 1-3)
Core Voice Processing Pipeline:
- Twilio integration for call handling
- Basic speech-to-text and intent recognition
- Simple conversation flows for appointment booking
Essential Appointment Management:
- Basic calendar integration with Google Calendar
- Appointment creation and confirmation
- SMS notifications for appointments
Minimal Payment Processing:
- Stripe integration for deposit payments
- Payment link generation and status tracking
- Appointment confirmation upon payment
Worcester Market Launch Infrastructure:
- Local phone number provisioning (508-686-SVEN)
- Initial provider onboarding
- Basic monitoring and alerting
Phase 2 (Months 4-6)
Enhanced Diagnostics:
- Expanded HVAC troubleshooting capabilities
- Photo analysis for visual diagnostics
- More sophisticated issue identification
Additional Calendar Integrations:
- Microsoft Outlook/365 integration
- Enhanced availability management
- Provider-specific scheduling rules
Improved Customer Experience:
- Returning customer recognition
- Enhanced conversation flows
- Expanded notification capabilities
Operational Improvements:
- Enhanced monitoring and alerting
- Improved deployment automation
- Performance optimization
Phase 3 (Months 7-12)
Market Expansion Infrastructure:
- Multi-region deployment for additional U.S. markets
- Scaling infrastructure for additional markets
- Geographic routing and load balancing
Advanced Provider Integration:
- Field service management software integration
- Technician matching and optimization
- Enhanced provider portal
Intelligent Optimization:
- Machine learning for conversation improvement
- Predictive analytics for service demand
- Optimization of provider scheduling
Enterprise-Grade Operations:
- Advanced security enhancements
- Comprehensive disaster recovery
- Compliance certification preparations
Future Expansion (Year 2+)
International Expansion:
- Infrastructure for Canadian and European markets
- Multi-language support
- Region-specific compliance implementations
Service Line Expansion:
- Architecture adaptation for additional home services (plumbing, electrical, etc.)
- Shared service components with service-specific extensions
- Cross-service scheduling optimization
Advanced AI Capabilities:
- Preventative maintenance recommendations
- Predictive issue diagnosis
- Virtual technician assistance
Architecture Decisions
ADR 1: Microservices Architecture
Context: The SvenHVAC system needs to handle complex, multi-step interactions with varying loads across different components. The system must scale independently based on market growth and be able to evolve different capabilities at different rates.
Decision: Implement a microservices architecture with domain-driven service boundaries to allow independent scaling, development, and deployment of system components.
Consequences:
- Positive: Independent scaling of high-demand services; easier team assignment to specific domains; improved fault isolation
- Negative: Increased operational complexity; distributed system challenges; potential performance overhead
- Neutral: Requires strong DevOps practices; needs service discovery and orchestration solutions
ADR 2: MongoDB as Primary Database
Context: SvenHVAC needs a database solution that can handle diverse data models, scale horizontally as we expand to new markets, and allow for rapid schema evolution during early development phases.
Decision: Use MongoDB as the primary database for most services, with service-specific databases to maintain data sovereignty.
Consequences:
- Positive: Flexible schema for rapid iteration; horizontal scaling capabilities; document model matches domain entities well
- Negative: Eventually consistent model requires careful design; less rigid schema enforcement than SQL
- Neutral: Team needs to develop expertise in NoSQL data modeling; requires careful index design for performance
ADR 3: Twilio for Telephony and SMS
Context: SvenHVAC requires reliable voice call handling, local phone number provisioning across multiple markets, and SMS capabilities for appointment confirmations and payment links.
Decision: Use Twilio as the primary telephony and SMS platform for all customer communications.
Consequences:
- Positive: Proven reliability; extensive API capabilities; supports all required communication channels
- Negative: Cost scales with usage; vendor lock-in concerns
- Neutral: Requires webhook handling for incoming communications; needs careful error handling for communication failures
ADR 4: Google Dialogflow for Conversation Management
Context: SvenHVAC needs sophisticated natural language understanding to handle diverse customer inquiries, maintain conversation context, and provide appropriate responses.
Decision: Use Google Dialogflow as the conversation management platform, integrated with custom backend services for domain-specific logic.
Consequences:
- Positive: Advanced NLU capabilities; handles conversation state; supports multiple languages for future expansion
- Negative: Potential latency for complex conversations; less control over underlying models
- Neutral: Requires careful design of conversation flows; needs integration with custom business logic
Product Alignment and Value Delivery
User Problem Alignment
The SvenHVAC technical architecture directly addresses the core user problems identified:
Trust and Expertise Concerns:
- AI-powered voice system provides consistent, knowledgeable responses
- Diagnostic service incorporates HVAC domain expertise
- Photo analysis capabilities help provide accurate preliminary assessments
After-Hours Booking Challenges:
- 24/7 availability through automated voice system
- Real-time calendar integration for accurate appointment scheduling
- Immediate confirmation of appointment times
Booking Certainty:
- Deposit payment secures appointment slot
- Integration with provider calendars ensures availability
- Confirmation SMS with appointment details
Business Value Metrics
The architecture supports key business metrics that will determine success:
Conversion Metrics:
- Call-to-appointment conversion rate
- Appointment-to-payment conversion rate
- Customer return rate
Operational Metrics:
- Average handling time per call
- Successful automation rate (calls handled without human intervention)
- Provider calendar utilization improvement
Expansion Metrics:
- New market deployment time
- Provider onboarding time
- Service scaling efficiency
Feature Prioritization Alignment
The technical architecture supports the product roadmap with appropriate technical priorities:
- MVP Focus: Core scheduling and payment functionality with basic HVAC troubleshooting
- Phase 2 Focus: Enhanced diagnostic capabilities and improved provider integration
- Phase 3 Focus: Market expansion capabilities and operational scaling
Team Structure and Responsibilities
To implement the SvenHVAC technical architecture, we recommend the following team structure:
Core Development Team
Voice Experience Team:
- Responsibilities: Voice processing pipeline, conversation flows, NLP integration
- Skills: Speech recognition, conversational AI, dialog design
Appointment Services Team:
- Responsibilities: Appointment management, calendar integration, provider scheduling
- Skills: API integration, distributed systems, real-time systems
Customer Experience Team:
- Responsibilities: Customer service, notification system, payment processing
- Skills: User experience, communication systems, payment integration
HVAC Diagnostics Team:
- Responsibilities: Diagnostic knowledge base, troubleshooting flows, photo analysis
- Skills: Domain expertise, decision trees, image recognition
Support Teams
DevOps Team:
- Responsibilities: CI/CD pipeline, infrastructure automation, monitoring
- Skills: Kubernetes, Terraform, observability tools
Data Engineering Team:
- Responsibilities: Data modeling, analytics, reporting
- Skills: Database design, data pipelines, business intelligence
Security Team:
- Responsibilities: Security architecture, compliance, penetration testing
- Skills: Application security, compliance frameworks, secure coding
Conclusion
The SvenHVAC technical architecture provides a comprehensive foundation for building a scalable, resilient, and maintainable system that meets the business requirements outlined in the PRD. The microservices approach allows for independent scaling and evolution of system components while maintaining clear boundaries of responsibility.
The architecture is designed to support the initial Worcester, MA market launch with a clear path for expansion to additional markets nationwide and internationally. By leveraging cloud-native technologies and established integration patterns, the system can grow efficiently while maintaining high reliability and performance.
Implementation should follow the phased approach outlined in the roadmap, focusing first on core functionality for the MVP and then expanding capabilities based on market feedback and business priorities. Regular architecture reviews should be conducted as the system evolves to ensure continued alignment with business goals and technical best practices.
This architecture not only addresses the immediate needs of the SvenHVAC service but also provides a flexible foundation that can adapt to future expansion into additional home services verticals such as plumbing, electrical, landscaping, and general contracting as outlined in the founder's vision.
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Executive Summary
Vanka clearly articulates your idea in a way that enables the entire business strategy & planning foundation to be expertly prepared.
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User Journey
Everything customers experience from the moment they learn about you, to their first use of your product, to evangelizing your product.
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Brand Strategy
The foundation for how you show up in the world. It determines whether you are memorable, trusted, and ultimately chosen.
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Business Analysis
Expert analysis of your business idea, to help you make an informed decision about how to proceed.
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Visual Identity System
Establishes comprehensive branding guidelines, defining visual elements & their consistent application.
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Product Requirements
Defines what a product should do in a way that guides product development teams.
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Technical Architecture
Defines system structure, technologies, data flow, etc to guide engineering implementation and ensure scalability.
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Component Library
Catalogs reusable UI elements with usage guidelines, specs, code examples to ensure consistent interface design across products.
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UI Spec
Details interface layout, interactions, styling, behavior for specific screens or features to guide design implementation.
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UX Flow Diagram
Visually maps user journeys through a product, showing screens, decision points, interactions to clarify navigation and experience.
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Low-Fi Mockups
Quick, simple sketches of interface layouts to explore concepts, test ideas, and gather early feedback before detailed design.